{"id":987,"date":"2016-03-04T00:00:00","date_gmt":"2022-03-10T02:46:53","guid":{"rendered":"https:\/\/www.lrmm.com\/congres-annuel-de-linternational-franchise-association\/"},"modified":"2022-03-10T00:21:52","modified_gmt":"2022-03-10T05:21:52","slug":"congres-annuel-de-linternational-franchise-association","status":"publish","type":"post","link":"https:\/\/www.lrmm.com\/fr\/actualite-s\/nouvelles\/2016-nouvelles\/congres-annuel-de-linternational-franchise-association\/","title":{"rendered":"Congr\u00e8s annuel de l\u2019International Franchise Association"},"content":{"rendered":"<h2>Congr\u00e8s annuel de l\u2019International Franchise Association &#8211; Table ronde sur les solutions d\u2019affaires<\/h2>\n<p><a href=\"\/fr-CA\/e-quipe\/avocats\/avocat-floriani-bruno\" target=\"_blank\" rel=\"noopener\">Bruno Floriani<\/a> et <a href=\"\/fr-CA\/e-quipe\/avocats\/avocate-carnevale-marissa\" target=\"_blank\" rel=\"noopener\">Marissa Carnevale<\/a> ont r\u00e9cemment \u00e9t\u00e9 choisis pour coanimer, chacun de leur c\u00f4t\u00e9, diff\u00e9rentes tables rondes sur les solutions d\u2019affaires \u00e0 l\u2019occasion du congr\u00e8s annuel de l\u2019International Franchise Association (IFA), qui s\u2019est tenu au centre des congr\u00e8s Henry B. Gonzalez, \u00e0 San Antonio au Texas, du 20 au 23 f\u00e9vrier 2016. Le congr\u00e8s annuel de l\u2019IFA constitue le plus important rassemblement annuel de franchiseurs, de franchis\u00e9s et de partenaires fournisseurs du secteur de la franchise, et il offre la possibilit\u00e9 d\u2019entendre des conf\u00e9renciers de premier plan qui partagent les m\u00e9thodes \u00e9prouv\u00e9es qu\u2019ils utilisent dans le domaine de la franchise.<br \/> \u00a0<\/p>\n<h3><strong>Gestion des profils de m\u00e9dias sociaux entre diverses juridictions<\/strong><\/h3>\n<p>La discussion coanim\u00e9e par Bruno, \u00e0 laquelle ont particip\u00e9 des franchiseurs, des franchis\u00e9s et de nombreux fournisseurs cl\u00e9s du secteur de la franchise, concernait principalement la <strong>gestion des profils de m\u00e9dias sociaux entre diverses juridictions<\/strong>. Elle a pris la forme d\u2019une analyse des avantages et des d\u00e9fis que pr\u00e9sentent les relations avec la client\u00e8le, l\u2019accroissement de la notori\u00e9t\u00e9 d\u2019une marque et la fid\u00e9lit\u00e9 \u00e0 celle-ci, ainsi que l\u2019utilisation uniforme des marques sur diverses plateformes de m\u00e9dias sociaux et entre diverses juridictions, surtout \u00e0 l\u2019\u00e9gard de structures de franchise qui comportent des franchiseurs, des franchis\u00e9s r\u00e9gionaux et des franchis\u00e9s individuels.<\/p>\n<p>Si vous \u00eates int\u00e9ress\u00e9 \u00e0 obtenir des suggestions cr\u00e9atives et pratiques qui vous aideront \u00e0 g\u00e9rer vos plateformes de m\u00e9dias sociaux avec des tiers franchis\u00e9s et des licenci\u00e9s \u00e0 l\u2019\u00e9chelle internationale, n\u2019h\u00e9sitez pas \u00e0 contacter <a href=\"mailto:bruno.floriani@lrmm.com?subject=Gestion%20des%20profils%20de%20m%C3%A9dias%20sociaux%20entre%20diverses%20juridictions\">Bruno<\/a>.<br \/> \u00a0<\/p>\n<h3><strong>Marketing mobile hyperlocal<\/strong><\/h3>\n<p>La discussion coanim\u00e9e par Marissa, \u00e0 laquelle ont particip\u00e9 des franchiseurs, des franchis\u00e9s, des investisseurs et des fournisseurs cl\u00e9s du secteur de la franchise, concernait principalement le <strong>marketing mobile hyperlocal<\/strong> et les moyens cr\u00e9atifs employ\u00e9s par les r\u00e9seaux de franchisage pour attirer l\u2019attention de leurs clients \u00e0 l\u2019aide de techniques de marketing local sp\u00e9cialis\u00e9es utilisant une technologie mobile et des r\u00e9seaux de t\u00e9l\u00e9communications.<\/p>\n<p>Pour obtenir des suggestions judicieuses permettant de naviguer dans le cadre juridique complexe du marketing local et du marketing mobile, n\u2019h\u00e9sitez pas \u00e0 contacter <a href=\"mailto:marissa.carnevale@lrmm.com?subject=Marketing%20mobile%20hyperlocal\">Marissa<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Congr\u00e8s annuel de l\u2019International Franchise Association &#8211; Table ronde sur les solutions d\u2019affaires Bruno Floriani et Marissa Carnevale ont r\u00e9cemment \u00e9t\u00e9 choisis pour coanimer, chacun de leur c\u00f4t\u00e9, diff\u00e9rentes tables rondes sur les solutions d\u2019affaires \u00e0 l\u2019occasion du congr\u00e8s annuel de l\u2019International Franchise Association (IFA), qui s\u2019est tenu au centre des congr\u00e8s Henry B. Gonzalez, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,27,44],"tags":[],"class_list":["post-987","post","type-post","status-publish","format-standard","hentry","category-2016-nouvelles","category-actualite-s","category-nouvelles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Congr\u00e8s annuel de l\u2019International Franchise Association - Lapointe Rosenstein Marchand Melan\u00e7on<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lrmm.com\/fr\/actualite-s\/nouvelles\/2016-nouvelles\/congres-annuel-de-linternational-franchise-association\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Congr\u00e8s annuel de l\u2019International Franchise Association - Lapointe Rosenstein Marchand Melan\u00e7on\" \/>\n<meta property=\"og:description\" content=\"Congr\u00e8s annuel de l\u2019International Franchise Association &#8211; Table ronde sur les solutions d\u2019affaires Bruno Floriani et Marissa Carnevale ont r\u00e9cemment \u00e9t\u00e9 choisis pour coanimer, chacun de leur c\u00f4t\u00e9, diff\u00e9rentes tables rondes sur les solutions d\u2019affaires \u00e0 l\u2019occasion du congr\u00e8s annuel de l\u2019International Franchise Association (IFA), qui s\u2019est tenu au centre des congr\u00e8s Henry B. 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